旅遊產品英文

『壹』 求關於旅遊方面的英文詢問信

Dear sir/madam

尊敬的先生/女士：

Hello! Hello，I am writing to exchange information。Six of us agreed to your offer。

您好！我寫信是想交換信息。我們六個人同意了貴公司的報價。

We finally decided to go to Haiti island and arrive next Monday。Therefore，we need you to provide route，price，accommodation and discount information。

我們最終決定去海地島，並在下周一到達。因此，我們需要您提供路線，價格，住宿和折扣信息。

But most of all，we need our schele and other documents we need to board。

但最重要的是，我們需要我們的時間表和登機時需要的其他文件。

Please reply as soon as possible because we may not have enough time to prepare these documents。

請盡快回信，因為我們可能沒有足夠的時間准備這些文件。

(1)旅遊產品英文擴展閱讀

旅遊注意事項

旅途中盡量少帶現金，不要將錢放在行李中，要貼身保管。貴重物品不要放在房間內。最好到正規商店購物，買了東西要發票證明。在試衣試鞋時，最好請同團好友陪同和看管物品。

在旅遊過程中，遊客應當保存好一切可能用得著的證明材料，如旅遊合同、旅遊發票、景點門票、醫療單據等，不要僅憑口頭承諾。必要時，消費者可將與旅行社進行商談交涉的過程以錄音的形式記錄下來，以備用。

『貳』 旅遊景點的英文翻譯，用哪種翻譯產品好用

對於出國旅遊景點的英文翻譯，可不能小看的，因為文化的不同，翻譯起來要考慮到多方面的因素，需要比較深度和專~業的翻譯產品才能滿足我們的翻譯需求，科大訊飛翻譯機在專`業翻譯方面就非~常不·錯。

『叄』 急需關於旅遊產品開發的英文文獻

『肆』 旅遊景點的英文翻譯,用哪種翻譯產品好用

出國旅遊景點的英文翻譯，我用科大訊飛翻譯機，其專業的翻譯能力，更能深度解析他國的歷史文化。

『伍』 求英文翻譯，（關於旅遊類的）

Jinshan Tourism After several years of development and construction, already has a historical and cultural towns in China, two countries 4A grade scenic spot, the three national instrial and agricultural tourism demonstration, a most charming village in China and the two Guinness world records. Jinshan peasant paintings, Chinese peasant painting village, Feng Jing Water Village Wedding, porch Lin Xiang, Shanghai Jinshan stories have become national and even a picture of shiny card. Jinshan Tourism also is relying on these unique folk culture resources in the city, district, township three levels of government under the strong guidance and support, through in-depth mining and integration, tourism instry scale expanding year by year, Tourism Characteristics shape, to explore out of a folk culture and leisure tourism development of a new model integration, Jinshan Jinshan tourism has become a new economic growth point, a Shanghai tourist highlights. However, the Jinshan tourism instry in the development process there are still some bottlenecks, how better to Jinshan folk traditional culture and modern metropolis Shanghai combine tourism resources; how to increase the characteristics of rich folk culture resources in mining and tourism development; how to improve the core competitiveness of tourism procts and gathering ability, all need to be to break through.

『陸』 求：旅遊業品牌發展戰略的英文資料

First, the development of the tourism brand strategy

Brand-driven business is tourism enterprises to truly realize the value of the assets, brand strategy is a scientific management system. Mainly includes the following components:

1, for the correct positioning of the tourism market

This is a city or region of the core values of tourism image. To build a city or regional tourism image of the tourist center of the issue of brand building, which requires integration of the tourism image of factors, a comprehensive tourism information to the image displayed, showing the face of tourism consumers, so that the target audience of urban or tourist areas have a clear the impression that stimulate their awareness, the desire to participate.

2, shaping the meaning of brand

Fifty years ago, the value of tourism enterprises by nearly 80% of tangible assets such as plant, equipment and inventory and so on. Today, tourism enterprises for nearly 50% of the value of a decision by the intangible assets. These usually do not directly appear in the accounts, the relatively difficult measurement. However, these assets, the most important is the brand of tourism enterprises.

Shape the quality and content of the brand, improve customer loyalty is one of many tourist enterprises trends. Food and beverage market in order to break through the existing business model of the "bottleneck" and change consumer hotel "luxurious style, but very expensive business deserted" the view of the Xiamen Jinyan Hotel in the food and beverage operations, bold innovation, and make full use of Xiamen Airlines Hotel , Quanzhou Aviation Hotel, Wuyishan Zhuang restaurant chain advantages of centralized purchasing, and Xiamen, through 23 large-scale fishing vessels to establish cooperation alliances, as well as rely on the Xiamen Airlines flight advantages, expand the vision of the procurement as well as outside the country, as far as possible, rece the food and beverage procurement cost and establish a high-end hotel concept of the civilian population of the consumer. In ensuring high-quality food under the premise of the hotel continue to introce new dishes to meet the needs of people of different levels of consumer demand, a growing business is booming, catering turnover ranking the top hotels in Xiamen. At this point, that is often said the "soft power." For "soft power" the more adequate understanding of the "soft power" a higher level of attention, a city or region's tourism procts and services will be needed for people. Brand can be said is a "soft power" of the Dacheng, is "soft power" as an important performance. Today, tourism is not the consumer robots, they have not just simply take out travel procts, but in the choice of a concept and attitudes.

3, based on the quality of system management, brand management standardization, and scientific proceres.

At present, China has introced a number of tourism enterprises ISO9000 international standards, established a quality management system, and some also adopted the ISO9000 quality system certification, so that scientific brand management, and international standards. China is already 28 to implement the World Heritage ISO14000 international environmental management standards, and six have been through this environmental management system. However, it should be emphasized that the introction of ISO9000 international standards, it is only for tourism enterprises to create the conditions to participate in international competition, but by no means a magic weapon for the formation of a competitive advantage. Quality management system can be copied, but the concept of brand can not be copied, can not be copied, only the concept of tourism enterprises in order to truly create a competitive advantage.

4, through the network operations, to achieve brand expansion.

Tourism businesses are tourism services are intangible procts, the proction process is the consumption process, visitors can not purchase procts that immediately come into contact with. Relative brand instrial procts, it is soft, and the need for consumers to enjoy services in the course of feelings. Therefore, a travel agency or hotel can attract more tourists, but also to visitors to its brand influence. Moreover, the tourism proct of its proction and consumption at the same time, the decision to promote the tourism brand can not be like any other brand of instrial enterprises, through the flow of procts to achieve, and only by consumers - to achieve the flow of tourists, thus for tourism enterprises, network operators must pass in order to achieve an effective expansion of the brand.

Second, brands with the future development of tourism

Brand and the future of tourism showed the following characteristics:

First, is the only way to participate in international competition.

Spain Tourist Office in China on behalf of Arthur羅克拉韋爾said: "Europe's' China fever 'is an indisputable fact, many travel agencies in Spain, said the Chinese tour groups to the sale of bread to sell as fast as like. "However, the desire for quick profits brought about by a number of issues, such as an increase in theft cases, travel agencies, agreed to randomly change the lines, attack on the tourists sit idly by and so on, have begun to appear. Chinese tourists to travel on the local travel agents complained repeatedly, some smaller travel agencies in order to earn quick money disregard the interests of home visitors, tourists and tour guides resulting contradictions and conflicts between. These discordant phenomenon that in a competitive era of economic globalization, the need to create an international brand, it will help tourism enterprises in international markets surging in the right navigation, on the other side towards success.

Secondly, the established market position, create a number of travel brands and rece the impact of market competition.

To develop tourism enterprises in international markets should only have a global brand, from the surface, the answer is obvious, it should be in the affirmative. How to build a global brand in China this? Shanghai Ogilvy & Mather advertising Zhang, senior planning officer said: "Brand advertising is not the only means of establishing a strong brand can bring to consumers the memory of a moment, while the value of this memory is impossible to measure, more and more enterprises will be the focus of attention is the quality of clients rather than the number of customers. "

Over the years, Guangxi, Yunnan, Inner Mongolia, Fujian, Zhejiang, Huangshan, Wuyishan scenic tourist city and so have introced a wide range of tourism procts, to create their own brand of tourism. Northwest Yunnan in China, there is a with the United States comparable to the Grand Canyon of the East Grand Canyon - Grand Canyon River. Nu Autonomous County of Gongshan Dulong territory and give full play to advantages of resources to the organic integration of tourism and culture, want to create "Three-River Pearl," "River Grand Canyon" world-class tourism brand. In 2006, announced to build the Qinghai-Tibet Plateau to possession of Princess Wencheng legend, the myth of the Kunlun Mountains, Tea Horse Road, the theme of anecdotes唐蕃古道"Seven brand" the project. Fujian also focus on creating Gulangyu music culture, political culture vessel Fuzhou, Wuyishan World Heritage, Putian Meizhou Mazu belief, Quanzhou Maritime Silk Road, Zhangzhou Tianfu Tea, seven土樓Yongding tourism brand.

Third, the franchise brand and the close combination of the search for "famous brand" shock effect.

China Franchise Association Franchising is defined as "the concession will be of its own trademarks, trade names, procts, patents and proprietary technology, business model, such as in accordance with the terms of the contract, the franchisor under a unified business model to engage in business activities to pay the appropriate license fee. "This franchise is characterized, it will a unique commodity, trade marks, patents and business model a set of combination of complex intellectual property rights.
一、旅遊品牌的發展戰略

品牌驅動經營，是旅遊企業資產價值的真正體現，品牌戰略是科學的管理系統。主要包括以下環節：

1、進行正確的旅遊市場定位

此乃一個城市或者地區旅遊形象的核心價值。構築城市或者地區旅遊形象，是旅遊品牌建設的中心問題，它要求整合旅遊形象因子，將旅遊形象信息綜合地表現出來，呈現在旅遊消費者面前，使目標受眾對城市或者地區旅遊產生清晰、明確的印象，激發其感知、參與的慾望。

2、塑造品牌的內涵

五十年前，旅遊企業價值的將近80%由有形資產，如廠房、設備和存貨等組成。如今，旅遊企業價值的將近50%由無形資產決定。這些內容通常不會直接顯示在賬目上，相對難以測算。但是，這些資產中，最重要的一項就是旅遊企業的品牌。

塑造品牌的品質和內涵，提高客戶的忠誠度，是許多旅遊企業的一個發展趨勢。為了突破餐飲市場原有經營模式的「瓶頸」，轉變消費者對酒店「豪華氣派，但價格昂貴，生意冷清」的看法，廈門金雁酒店在餐飲經營中，大膽創新，充分利用與廈門航空賓館、泉州航空酒店、武夷山莊連鎖餐飲集中采購的優勢，通過與廈門23艘大型捕撈船建立合作聯盟，以及依託廈門航空公司的航班優勢，把采購的視野擴大到全國乃至境外，盡可能降低餐飲采購成本價格，樹立高檔酒店平民化消費的理念。在確保菜餚高品質的前提下，酒店不斷推出新菜式，滿足不同消費層次的人的需求，生意日益紅火，餐飲營業額排名廈門市各酒店榜首。在這一點上，即是人們常說的「軟實力」。對於「軟實力」的認知越充分，對「軟實力」的重視程度越高，一個城市或者地區的旅遊產品和服務就越能夠為人們所需要。品牌可以說是集「軟實力」之大成，是「軟實力」的一個重要表現。如今，旅遊消費者並非機器人，他們已不僅僅只是簡單地購買旅遊產品，而是在選擇一種觀念和態度。

3、依託質量體系管理，使品牌管理規范化、程序化和科學化。

目前，我國許多旅遊企業引進了ISO9000國際標准，建立了質量管理體系，有的還通過了ISO9000質量體系認證，使品牌管理科學化，與國際標准接軌。我國正已28處世界遺產地推行ISO14000國際環境管理標准，並且已有6處通過這一環境管理體系。但必須強調的是，引進ISO9000國際標准，它只是為旅遊企業參與國際競爭創造條件，但絕不是形成競爭優勢的法寶。質量管理體系皆可復制，惟有品牌的理念不可復制，只有無法復制的理念才能真正為旅遊企業創造競爭優勢。

4、通過網路化經營，實現品牌擴張。

旅遊企業提供的產品是旅遊服務，是無形商品，產品的生產過程也就是消費過程，遊客對所購買的產品無法馬上接觸到。相對工業產品的品牌而言，它是軟性的，需要消費者在享受服務的過程中感受的。因此，一家旅行社或者酒店能否吸引到更多客源，也在於其品牌對遊客的影響力。不僅如此，旅遊產品其生產和消費的同時性，決定了旅遊品牌的推廣無法像其他工業企業的品牌那樣，通過產品的流動來實現，而只能通過消費者——遊客的流動來實現，因而對於旅遊企業而言，必須通過網路化經營，才能實現品牌的有效擴張。

二、品牌與旅遊的未來發展

品牌與旅遊的未來將呈現如下特點：

第一，是參與國際競爭的必由之路。

西班牙旅遊局駐華代表阿圖羅·克拉韋爾說：「歐洲的『中國熱』是一個不爭的事實，許多西班牙旅行機構都表示，去中國的旅行團的銷售情況就像賣麵包一樣快。」然而，迅速獲利的渴望帶來的一些問題，如盜竊案件增多、旅行社隨意改變約定線路，對遊客遭受攻擊坐視不管等，已經開始顯現出來。到中國旅行的遊客對當地旅行社的抱怨頻頻，一些規模較小的旅行社為了賺取外快置遊客利益於不顧，造成遊客與導游之間的矛盾沖突。這些不和諧的現象，表明在經濟全球化競爭年代，國際品牌創建的必要性，它將幫助旅遊企業在洶涌澎湃的國際市場中進行正確的導航，駛向成功的彼岸。

第二，確立市場定位，打造多項旅遊品牌，減少市場競爭帶來的沖擊。

開拓國際市場的旅遊企業是否應該只擁有一個全球品牌，從表面來看，答案顯而易見，應該是肯定的。中國怎樣打造全球品牌呢?上海奧美廣告資深企劃人員張潔認為：「廣告並不是建立品牌的惟一手段，一個強勁的品牌能否給消費者帶來一個瞬間的記憶，而這個記憶的價值是無法衡量的，越來越多的企業將關注的焦點是客戶的質量而不是客戶的數量。」

數年來，廣西、雲南、內蒙古、福建、浙江、黃山、武夷山等風景旅遊城市也都推出多種旅遊產品，打造各自的旅遊品牌。在我國滇西北，有一條與美國科羅拉多大峽谷相媲美的東方大峽谷——怒江大峽谷。貢山獨龍族怒族自治縣充分發揮境內優勢資源，把旅遊與民族文化有機結合，欲打造「三江明珠」、「怒江大峽谷」世界級旅遊品牌。2006年，青藏高原宣布打造以文成公主人藏傳說、昆侖山神話、茶馬古道、唐蕃古道軼事為主題的「七大品牌」工程。福建也著力打造鼓浪嶼音樂文化、福州船政文化、武夷山世界遺產、莆田湄州媽祖信仰、泉州海上絲綢之路、漳州天福名茶、永定土樓七大旅遊品牌。

第三，品牌與特許經營權的密切結合，尋求「知名品牌」震撼效應。

我國特許經營權協會對特許經營權所下的定義是「特許人將自己擁有的商標、商號、產品、專利和專有技術、經營模式等按照合同規定，在特許人統一業務模式下從事經營活動，並向特許人支付相應的費用。」這種特許經營權的特點是，它將某項獨特的商品、商標、專利權與一整套經營模式組合而成的知識產權綜合體。

『柒』 旅遊的英文

朋友，你好！
你所提的問題的答案是這樣的:travel, journey, trip, tour, voyage 這幾個詞都表示旅遊，但不知道你想用哪一個詞。你也可以查看詞典或者去網路一下便可以知道用哪個詞了。
一點建議，僅供參考。
祝君愉快！

『捌』 旅遊客源地市場和旅遊目的地市場的定義是什麼有英文定義最好了……

1)旅遊客源地市場：指旅遊產品的經常購買者和潛在購買者。
2)旅遊目的地市場：指旅遊業中的景點及住行娛等相關配套設施。

翻譯沒有啊,這是上課時老師說的。
你可以參考《旅遊學概論》

英文翻譯沒有啊。網上搜不到的。
要的話我自己給你翻譯咯：)

『玖』 旅遊營銷英文文獻

旅遊營銷指旅遊產品或旅遊服務的生產商在識別旅遊者需求的基礎上，通過確定其所能提供的目標市場並設計適當的旅遊產品、服務和項目，以滿足這些市場需求的過程。 旅遊營銷的整合傳播與分眾傳播
旅遊品牌整合營銷仍然是旅遊營銷的主導形式
旅遊品牌整合營銷，是旅遊營銷的主導形式，主要以旅遊形象的整合為核心，進行形象傳播，以旅遊吸引力的驅動結果，實現旅遊產品的購買，達到旅遊銷售的目標。
綠維將旅遊品牌整合營銷傳播系統（TBIMC）從實戰的角度劃分為品牌塑造、品牌包裝、品牌傳播、品牌管理四個步驟 。
旅遊營銷的分眾模式正在成為旅遊營銷的有效支撐結構
分眾模式，要求對旅遊產品進行細分，以細分的產品，對應細分的市場需求，通過分眾的渠道，選擇分眾媒介，進行分眾傳播，最後實現細分市場的有效營銷。
品牌整合營銷傳播，是以品牌為載體，對大量的旅遊信息進行壓縮，形成凝聚，並以品牌整合所有的產品，形成統一形象結構的過程。
旅遊營銷的分眾模式與分眾化發展趨
1、旅遊產品銷售的機理――吸引力響應及體驗過程預賣
2、細分市場的需求差異
（1）旅遊市場的社會經濟變數劃分
（2）出遊中的旅遊市場劃分
（3）休閑旅遊的五大主力市場
3、吸引力打造與包裝的分眾化發展
4、吸引力傳播的分眾化
5、旅遊產品銷售渠道的分眾化

Tourism Marketing means the tourism proct or travel service providers in identifying the manufacturer on the basis of the needs of tourists, by identifying its target market and can provide the design of appropriate tourism procts, services and projects to meet these market requirements process. Tourism Marketing integration of communication and dissemination of Focus
Tourism Brand Integrated Marketing is still the dominant form of tourism marketing
Tourism brand of integrated marketing, is the dominant form of tourism marketing, mainly the integration of tourism image as the core, to the image of the spread of the results of the tourism attraction of the drive to achieve tourism procts to buy, to achieve the objective of tourism marketing.
Green Tourism Victoria will be the brand of integrated marketing communication systems (TBIMC) from the actual point of view is divided into brand building, branding, brand communication, brand management in four steps.
Tourism Marketing sub-Focus model is as a tourist marketing, effective support structure
Focus mode, requested a breakdown of the tourism procts in order to breakdown procts, the corresponding segments of the market demand, through a separate group of channels to choose Focus Media, Focus transmitted to the final realization of an effective marketing segments.
Brand Integrated Marketing Communication is based on the brand as the carrier, a large number of tourist information is compressed to form a pool, and to integrate all the brand procts, to form a unified image of the structure, process.
Tourism Marketing Focus Mode and Focus of the development trend
1, the mechanism of tourism proct marketing - appealing to respond to and experience the process of pre-selling
2, the needs of different market segments
(1) the socio-economic variables into the tourism market
(2) traveling in the tourism market segmentation
(3) the five main market leisure travel
3, attractiveness and packaging to create a sub-Focus Development
4, the spread of the audience appeal of
5, travel sales channels, audience fragmentation